PwC's Jeff Palmer Urges Shift from Regulatory Survival to Strategic Treasury Value

In an industry still shaking off the regulatory burdens of recent years, Jeff Palmer of PwC emphasizes a shift from reactive compliance to proactive value creation in treasury.

Speaking at Risk Americas, Palmer underscores that balance sheet optimization is no longer a luxury but a necessity. As regulatory pressures ease, banks must seize the opportunity to reassess strategies, enhance net interest margins, and strategically deploy capital.

Palmer also stresses the critical role of data and integration in risk management. Clean, frequent, and traceable data form the foundation of effective analytics, influencing not just interest rate decisions but liquidity and capital planning. Importantly, board-level education and engagement must evolve—senior leaders need to understand, not just approve, the risk frameworks.

As the market faces continued volatility, Palmer warns that only those who integrate strategy, oversight, and optimization will be prepared for what’s next.